Brand value | | | | | |
Aesthetic value | | | | | |
Cost | | | | | |
Operating System | | | | | |
Availability of applications | | | | | |
Availability of the tablet | | | | | |
Value added services.(eg : say Apple offers free itunes for its iphone customers) | | | | | |
Variants (eg: ipad comes in 16gb, 32gb.... variants) | | | | | |
Features (eg: certain tablets don't provide voice call options) | | | | | |
Technical specifications | | | | | |
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